The Future Normal
From Rohit Bhargava and renowned British futurist Henry Coutinho-Mason: the trends shaping how we will live, work and thrive in the next decade, researched through rare access to innovative labs and testing facilities across the globe, and launched from the stage at SXSW 2023.
What if we could all be our real and most authentic selves both online and offline?
What if you could be part of entertainment instead of watching it passively?
What if you could trust the authenticity of the media and content you consume?
What if you could educate yourself using the very videos and games that are typically written off as a waste of time?
What if closing the generation gap could cure loneliness at any age?
What if you could develop a meaningful relationship with an app or a robot?
What if mainstream medicine tuned into the mental health benefits of psychedelics?
What if buildings and homes protected and even boosted our health and well-being?
What if doctors prescribed nature like they prescribe drugs?
What if tracking your glucose level became as normal as counting your steps?
What if artificial intelligence could make humans more creative?
What if even the most physical of jobs, from tattooists to truck drivers, could be done remotely?
What if work flexibility meant sharing your job equally with a partner?
What if our organizations’ cultures reflected the societies in which they operate?
What if more of the world’s biggest businesses prioritized doing good over profits?
What if your office space could contribute to the local economy and community?
What if “fake” was better?
What if we started tracking our carbon footprints in the same way we track our calorie or salt intakes?
What if you didn’t have to give up products and experiences that are not great for you or the planet?
What if buying pre-loved goods became a sign of savviness and source of pride?
What if startup founders dreamed of more than venture capital and unicorns?
What if government policies were recognized for actually making citizens’ lives better?
What if every long journey in the city was cut to 15 minutes?
What if you could get anything delivered to your doorstep within minutes?
What if we invested in more green infrastructure to make cities more sustainable?
What if we could make clean, abundant food for everyone out of thin air?
What if you could throw things away with a clean conscience?
What if you could generate your own energy, reliably and cheaply?
What if humanity could control the weather to fight the effects of global warming?
What if companies aimed beyond going carbon neutral and toward being actively regenerative?
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