First Coined In 2014 Collaborative Economy trend icon

Collaborative Economy

New business models and tools allow consumers and brands to tap the power of sharing and collaborating to find new ways to buy, sell, and consume products and services.

The 2014 Non-Obvious Trend Report, where Collaborative Economy was first coined

First published in the 2014 Non-Obvious Trend Report →

Trend Longevity Rating

A Graded A in 2026 ·
an exceptional prediction that grew more true over time

How this trend held up

We are firmly in the middle of the "sharing economy" as the idea of ownership shifts, people use and share products without owning them, and the economy stays collaborative.

Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.

Where It Led

This trend evolved into a megatrend.

In 2020, Collaborative Economy was identified as one of the past trends that evolved into the megatrend Flux Commerce: As the lines between industries erode, how we sell and buy anything changes constantly, leading to a continual disruption of business models, distribution channels, consumer expectations and even innovation itself.

Explore The Flux Commerce Megatrend →

Keep Exploring

Part of the non-obvious
trend collection.

Rohit Bhargava delivering a keynote

Want To Use These Trends?

Book A Trend Keynote Or Workshop!

Bring this trend and more to your group with a customized keynote presentation or workshop session with Rohit Bhargava. Non-Obvious Thinkers win the future. Let’s explore how we can help you do this for yourself.

Learn More & Check Availability

Want More Non-Obvious Ideas?

Join 25K+ ReadersTo Get Weekly Insights

The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.

    One email every Thursday. No spam, unsubscribe anytime.