Retrotrust

Trend Longevity Rating

How this trend held up

This trend has plenty of new stories from the year since we initially spotlighted it, and it played a fundamental part in the definition for our megatrend Revivalism.

Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.

Where It Led

This trend evolved into a megatrend.

In 2020, Retrotrust was identified as one of the past trends that evolved into the megatrend Revivalism: Overwhelmed by technology and a sense that life is now too complex and shallow, people seek out simpler experiences that offer a sense of nostalgia and remind them of a more trustworthy time.