First Coined In 2015 Mood Matching trend icon

Mood Matching

As tracking technology becomes more sophisticated, media, advertising, and immersive experiences like gaming and learning can be tailored to match consumer moods.

The 2015 Non-Obvious Trend Report, where Mood Matching was first coined

First published in the 2015 Non-Obvious Trend Report →

Trend Longevity Rating

A Graded A in 2026 ·
an exceptional prediction that grew more true over time

How this trend held up

As new technology such as the use of facial tracking AI becomes more widespread, the idea that you can be engaged or marketed to based on your mood is likely to gain more traction.

Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.

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