Fad Fatigue

Trend Longevity Rating

How this trend held up

Perhaps inevitably the speed of innovation and disruption has led to a continued relevance for this trend as people still feel this same fatigue and maintain their skepticism about all fads as a result.

Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.

Where It Led

This trend evolved into a megatrend.

In 2020, Fad Fatigue was identified as one of the past trends that evolved into the megatrend Flux Commerce: As the lines between industries erode, how we sell and buy anything changes constantly, leading to a continual disruption of business models, distribution channels, consumer expectations and even innovation itself.