(Originally curated 2013) After years of being sold anti-aging solutions, a generation of newly aging adults are embracing the upside of getting older and finding optimism in the time their "third age" can offer.
This trend was curated in the 2013 and 2016 editions of the Non-Obvious Trend Report.
Trend Longevity Rating
This optimism about the future remains intact. However, it is tempered by rising fears about the environment, divisive politics, and a global economy in flux.
Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.
Keep Exploring
Want To Use These Trends?
Bring this trend and more to your group with a customized keynote presentation or workshop session with Rohit Bhargava. Non-Obvious Thinkers win the future. Let’s explore how we can help you do this for yourself.
Learn More & Check Availability
Want More Non-Obvious Ideas?
The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.
One email every Thursday. No spam, unsubscribe anytime.
The Non-Obvious Insights Newsletter
The most interesting stories of the week, and why they matter. Join more than 25,000 readers.
One email every Thursday. No spam, unsubscribe anytime.
