AboutTrendsBook AwardsSpeakingPodcastInsightsExperiencesPublicationsSubscribe
First Coined In 2018 Approachable Luxury trend icon

Approachable Luxury

Luxury is no longer defined by scarcity and privilege, but rather more down-to-earth authentic human experiences that create unforgettable moments worth sharing.

Download The Full 2018 Report Free ↓ Read A Book Excerpt
The 2018 Non-Obvious Trend Report, where Approachable Luxury was first coined

First published in the 2018 Non-Obvious Trend Report →

Trend Longevity Rating

A Graded A in 2026 ·
an exceptional prediction that grew more true over time

How this trend held up

Alongside luxury that was approachable was luxury that was even more out of touch, designed for the Overwealthy, as described in our 2019 prediction.

Every past trend prediction is re-reviewed and graded with a Trend Longevity Rating, measuring how much each originally curated trend still matters years later.

Where It Led

This trend evolved into a megatrend.

In 2020, Approachable Luxury was identified as one of the past trends that evolved into the megatrend Human Mode: Tired of technology that isolates us from one another, people seek out and place greater value on physical, authentic and “unperfect” experiences designed with empathy and delivered by humans.

Explore The Human Mode Megatrend →

Keep Exploring

Part of the non-obvious
trend collection.

Browse The Full Collection → See The 2018 Report
Rohit Bhargava delivering a keynote

Want To Use These Trends?

Book A Trend Keynote Or Workshop!

Bring this trend and more to your group with a customized keynote presentation or workshop session with Rohit Bhargava. Non-Obvious Thinkers win the future. Let’s explore how we can help you do this for yourself.

Learn More & Check Availability

Want More Non-Obvious Ideas?

Join 25K+ ReadersTo Get Weekly Insights

The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.

    One email every Thursday. No spam, unsubscribe anytime.