The Non-Obvious Show · Episode 7
with John Ruhlin
How do you become an epic gift giver? John Ruhlin was known as a gifting expert, keynote speaker, and author of Giftology. He has been called "the world's greatest gift giver" and helped people and organizations around the world to rethink how they use gifts to retain customers, win hearts and cut through the noise. In this episode, John Ruhlin explains how gifts can bring in referrals for businesses, lists examples of bad gifts, and shares the recipe of what he calls "giftology."
John Ruhlin was the founder of the Ruhlin Group and author of Giftology, and he died in August 2024 at the age of 44. He built his career on strategic corporate gift giving, after first becoming the top-selling Cutco knife salesperson in the world.
giftologygroup.com ↗
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