The Non-Obvious Show · Episode 24
How To Be More Persuasive
with Zoe Chance
The Non-Obvious Show · Episode 24
with Zoe Chance
Zoe Chance teaches the most popular course at the Yale School of Management, called "Mastering Influence and Persuasion," yet she describes herself as being shy and uninfluential in her youth. Her impressive career includes stints in sales, leading marketing for the Barbie brand, and teaching thousands of people how to tap into their own inner charisma and make influence their superpower. In this episode, Zoe Chance delves into influence techniques and strategies that are both comfortable for you and those you speak to, why it's harder to negotiate as women, and why the secret to being influential is being influenceable.
She has a new book out called, "Influence is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen" where she delves into the realms of persuasion and decision-making. In this episode, Zoe Chance delves into influence techniques and strategies that are both comfortable for you and those you speak to, why it's harder to negotiate as women, and why the secret to being influential is being influenceable. Here is Zoe Chance sharing how to use influence as your superpower on this week's episode of the Non-Obvious Show.
Zoe Chance is a senior lecturer in management at the Yale School of Management and author of Influence Is Your Superpower. She teaches a popular course on persuasion, researches interpersonal influence and behaviour change, and previously ran a Barbie business at Mattel.
zoechance.com ↗
Want More Non-Obvious Ideas?
The Non-Obvious Insights Newsletter brings you the five or six most fascinating and overlooked stories of the week, with a quick take on why each one matters.
One email every Thursday. No spam, unsubscribe anytime.
The Non-Obvious Insights Newsletter
The most interesting stories of the week, and why they matter. Join more than 100,000 readers.
One email every Thursday. No spam, unsubscribe anytime.
